Product-Led Storytelling

VEC Studio does Product-Led Storytelling. We coined the term and designed its execution frameworks. It is our unique way of connecting B2B SaaS solutions to the people who need them through story-driven content they’d love to read and share.

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4 Things to Check When Hiring a B2B Content Marketing Lead

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Victor Eduoh

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How to Find (and What to Look for in) Great B2B SaaS Writers

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Victor Eduoh

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Audience-Building B2B Content Distribution Playbook

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Victor Eduoh

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How We Bake Distribution into B2B Content Marketing Strategies

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Victor Eduoh

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Hate Generic B2B Content Brief Templates? Try StoryBriefs & Outlines

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Victor Eduoh

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How to Build B2B Owned Audiences? Write for One ICP at a Time

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Victor Eduoh

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Demand-Generating Owned Media Funnel Framework for B2B Marketers

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Victor Eduoh

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SaaS Content Writing: A Product-Led Approach that Generates Demand

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Victor Eduoh

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Grammarly’s Marketing Strategy: Growing to 30+ Million Users via Content Marketing

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Victor Eduoh

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B2B User Generated Content: How to Maximize Its Full Potential

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Tamilore Sonaike

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Content Recall: Why Most B2B Blogs Don’t Bite (and How to Solve It)

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Victor Eduoh

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Why Information Gain & Helpful Content Update Favors Google, Not B2B Marketers

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Victor Eduoh

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How to Manage a Content Team: 9 Experts Share Their Insights

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Tamilore Sonaike

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Product Storytelling: How to Weave SaaS Products Into Content – and Drive Demand

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Tamilore Sonaike

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Point of View Marketing: How CMOs Make Prospects Prefer their Brand Over Competitors

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Vincent Otieno

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SaaS Customer Engagement— How to Boost it with Content Marketing

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Victoria Willie

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Thought Leadership Content Marketing: How Founders Can Attract Investors & Early Users

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Tamilore Sonaike

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Topic Clusters Content Strategy for Sales-Conscious B2B Marketers

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Victor Eduoh

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Neglecting Startup Marketing for Product Development? 7 B2B Founders Show It’s Bad

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Tamilore Sonaike

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The SEE (Show, Educate, Empower) Framework: An Effective Way to Craft B2B Content

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Jeremiah Ajayi

Rare insights, in your inbox

How do SaaS Founders and B2B Content Leaders build brand and drive growth through story-driven content execution? Dig that, plus rare Product-Led Storytelling insights, in this bi-weekly newsletter.

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The Product-Led Storytelling B2B SaaS Content Studio. A VEC LLC., company, headquartered in Sheridan, Wyoming.

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Made with ❤️ in Port Harcourt